Is this YOUR banner? Sorry!

So I was clicking credit links and kept coming across this banner that was obviously being resized. Meaning the owner submitted an image that was not the 468×60 pixels required for that size of a banner.

I thought to myself, “That person definitely could use the help of my “What Is A Banner Ad” report! So I submit these excerpts and rewrites from my ebook for anyone’s help. Hopefully the person who submitted that banner will see this post.

Most traffic exchanges allow you to use only one size for your
banner image. That size is 468 pixels long (wide) and 60 pixels high.

Do not, under any circumstances submit any sizes other than that!
Unless, of course, the site accepts 125 by 125 pixel banners. Make
sure that you are submitting the right size banner for the right
option. (More sites are starting to allow the 125×125 “box” banners now.)

Most, if not all, sites will show your banner image as soon as you click
the “add” button. For the few that do not, it is even more critical that
you check the image yourself.

Most of the scripts that traffic exchanges use DO NOT resize your
banner image to fit the area. Some may accept your image, but the
image is all stretched out to the point of making it completely
unreadable or unrecognizable. Others will simply not display the
image.

If the image URL is actually entered incorrectly, you will usually see a little red/white or black/white “broken” box in the upper left hand corner of the banner instead of the image. Like the image below:

The banner in my video below was definitely one that was resized by the site where it was submitted. Is it yours? Do any of yours look like that?

I’m guessing that they submitted a splash page-sized image to get that kind of distortion during the resizing.

Failed as a beach bum as a teen and got a job.
Been a radio operator, proof reader, dishwasher, short order cook assistant, stock person, ranch hand, field worker, computer operator, billing analyst, and software engineer. That's IT! Time to follow my dream again composing and writing poems/lyrics/songs.
Still have the desire, just not the location or the capital. Still dreaming of lying on the beach in San Diego and watching my internet business continue to grow in residual income. While I continue to follow my dreams...

Discussion (4) ¬

Nice Post Brian, I was thinking along similar lines today. Bad banners submitted and its Not like they cant see the image after they put it in. It only takes a glance to see it looks terrible its not properly viewable and is a waste of advertising.

IMO IF your business means something to you and you Expect to make money with it then YOU better take it seriously and promote it Properly. No one else is going to do it for you.

Stop being lazy and put in URLs, Banners and Texts in the proper places and in the proper manner.

I also HATE it when they try to put a banner in as a URL/Webisite.

Read Brians Book folks, I’ve worked with him a LONG time and he KNOWS what he’s talking about.

Thanks for the comments and the endorsement.
I realize that you must see a lot of these errors
too in your admin duties at your sites.
We fix what we can but we can’t replace bad
links or wrong-sized images.

Thanks so much for this post, Brian. I’ve spent a couple of hours going through banners and pausing the ones that have broken links or don’t show properly, simply because it irks me to see them when I surf.

And Kaye, I’ve had support tickets from members telling me that their banner image looks horrible and they hope that it gets sized properly for the surf bar!

One of the Top Entry Points for Traffic Exchanges

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