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May 21

Entire Chain Uplift Modeling with Context-Enhanced Learning for Intelligent Marketing

Uplift modeling, vital in online marketing, seeks to accurately measure the impact of various strategies, such as coupons or discounts, on different users by predicting the Individual Treatment Effect (ITE). In an e-commerce setting, user behavior follows a defined sequential chain, including impression, click, and conversion. Marketing strategies exert varied uplift effects at each stage within this chain, impacting metrics like click-through and conversion rate. Despite its utility, existing research has neglected to consider the inter-task across all stages impacts within a specific treatment and has insufficiently utilized the treatment information, potentially introducing substantial bias into subsequent marketing decisions. We identify these two issues as the chain-bias problem and the treatment-unadaptive problem. This paper introduces the Entire Chain UPlift method with context-enhanced learning (ECUP), devised to tackle these issues. ECUP consists of two primary components: 1) the Entire Chain-Enhanced Network, which utilizes user behavior patterns to estimate ITE throughout the entire chain space, models the various impacts of treatments on each task, and integrates task prior information to enhance context awareness across all stages, capturing the impact of treatment on different tasks, and 2) the Treatment-Enhanced Network, which facilitates fine-grained treatment modeling through bit-level feature interactions, thereby enabling adaptive feature adjustment. Extensive experiments on public and industrial datasets validate ECUPs effectiveness. Moreover, ECUP has been deployed on the Meituan food delivery platform, serving millions of daily active users, with the related dataset released for future research.

  • 9 authors
·
Feb 3, 2024

HLLM-Creator: Hierarchical LLM-based Personalized Creative Generation

AI-generated content technologies are widely used in content creation. However, current AIGC systems rely heavily on creators' inspiration, rarely generating truly user-personalized content. In real-world applications such as online advertising, a single product may have multiple selling points, with different users focusing on different features. This underscores the significant value of personalized, user-centric creative generation. Effective personalized content generation faces two main challenges: (1) accurately modeling user interests and integrating them into the content generation process while adhering to factual constraints, and (2) ensuring high efficiency and scalability to handle the massive user base in industrial scenarios. Additionally, the scarcity of personalized creative data in practice complicates model training, making data construction another key hurdle. We propose HLLM-Creator, a hierarchical LLM framework for efficient user interest modeling and personalized content generation. During inference, a combination of user clustering and a user-ad-matching-prediction based pruning strategy is employed to significantly enhance generation efficiency and reduce computational overhead, making the approach suitable for large-scale deployment. Moreover, we design a data construction pipeline based on chain-of-thought reasoning, which generates high-quality, user-specific creative titles and ensures factual consistency despite limited personalized data. This pipeline serves as a critical foundation for the effectiveness of our model. Extensive experiments on personalized title generation for Douyin Search Ads show the effectiveness of HLLM-Creator. Online A/B test shows a 0.476% increase on Adss, paving the way for more effective and efficient personalized generation in industrial scenarios. Codes for academic dataset are available at https://github.com/bytedance/HLLM.

  • 6 authors
·
Aug 25, 2025

PageGuide: Browser extension to assist users in navigating a webpage and locating information

Users browsing the web daily struggle to quickly locate relevant information in cluttered pages, complete unfamiliar multi-step tasks, and stay focused amid distracting content. State-of-the-art AI assistants (e.g., ChatGPT, Gemini, Claude) and browser agents (e.g., OpenAI Operator, Browser Use) can answer questions and automate actions, yet they return answers without showing where the information comes from on the page, forcing users to manually verify results and blindly trust every automated steps. We present PageGuide, a browser extension that grounds LLM answers directly in the HTML DOM via visual overlays, addressing three core user needs: (a) Find-locating and highlighting relevant evidence in-situ so users can instantly verify answers on the page; (b) Guide-showing step-by-step instructions (e.g. how to change password) one at a time so users can follow and perform actions by themselves; and (c) Hide-hiding distracting content-giving users a chance to decide to hide an element or not. In a user study (N=94), PageGuide outperform unaided browsing across all modes: Hide accuracy improve by 26 percentage points (86.7% relative gain) and task completion time drops by 70%; Guide completion rate increases by 30 percentage points; and Find reduces manual search effort, with Ctrl+F usage falling by 80% and task time decreasing by 19%. Code and demo is at: pageguide.github.io.

  • 6 authors
·
Apr 25 3

Unified Dual-Intent Translation for Joint Modeling of Search and Recommendation

Recommendation systems, which assist users in discovering their preferred items among numerous options, have served billions of users across various online platforms. Intuitively, users' interactions with items are highly driven by their unchanging inherent intents (e.g., always preferring high-quality items) and changing demand intents (e.g., wanting a T-shirt in summer but a down jacket in winter). However, both types of intents are implicitly expressed in recommendation scenario, posing challenges in leveraging them for accurate intent-aware recommendations. Fortunately, in search scenario, often found alongside recommendation on the same online platform, users express their demand intents explicitly through their query words. Intuitively, in both scenarios, a user shares the same inherent intent and the interactions may be influenced by the same demand intent. It is therefore feasible to utilize the interaction data from both scenarios to reinforce the dual intents for joint intent-aware modeling. But the joint modeling should deal with two problems: 1) accurately modeling users' implicit demand intents in recommendation; 2) modeling the relation between the dual intents and the interactive items. To address these problems, we propose a novel model named Unified Dual-Intents Translation for joint modeling of Search and Recommendation (UDITSR). To accurately simulate users' demand intents in recommendation, we utilize real queries from search data as supervision information to guide its generation. To explicitly model the relation among the triplet <inherent intent, demand intent, interactive item>, we propose a dual-intent translation propagation mechanism to learn the triplet in the same semantic space via embedding translations. Extensive experiments demonstrate that UDITSR outperforms SOTA baselines both in search and recommendation tasks.

  • 10 authors
·
Jun 30, 2024

LESER: Learning to Expand via Search Engine-feedback Reinforcement in e-Commerce

User queries in e-commerce search are often vague, short, and underspecified, making it difficult for retrieval systems to match them accurately against structured product catalogs. This challenge is amplified by the one-to-many nature of user intent, where a single query can imply diverse and competing needs. Existing methods, including neural query expansion and prompting-based LLM approaches, fall short in real-world settings: they struggle to capture nuanced user intent, often generate outputs that violate platform constraints, and rely on workflows that are difficult to scale in production. We propose Learning to Expand via Search Engine-feedback Reinforcement (LESER), a novel framework that fine-tunes a context-aware LLM using real-time search engine feedback as supervision. LESER formulates query expansion as a retrieval optimization task and leverages Group Relative Policy Optimization to learn directly from relevance and coverage metrics. LESER is trained to reason over search results and produce high quality query expansions that align with platform rules and retrieval objectives. We evaluate LESER on large-scale, real-world e-commerce datasets, demonstrating substantial improvements in both offline and online settings. Our results show that LESER not only enhances semantic coverage and retrieval relevance but also delivers measurable gains in user engagement, making it a practical and scalable solution for modern search systems.

  • 6 authors
·
Sep 5, 2025

Personalized Deep Research: A User-Centric Framework, Dataset, and Hybrid Evaluation for Knowledge Discovery

Deep Research agents driven by LLMs have automated the scholarly discovery pipeline, from planning and query formulation to iterative web exploration. Yet they remain constrained by a static, ``one-size-fits-all'' retrieval paradigm. Current systems fail to adaptively adjust the depth and breadth of exploration based on the user's existing expertise or latent interests, frequently resulting in reports that are either redundant for experts or overly dense for novices. To address this, we introduce Personalized Deep Research (PDR), a framework that integrates dynamic user context into the core retrieval-reasoning loop. Rather than treating personalization as a post-hoc formatting step, PDR unifies user profile modeling with iterative query development, dual-stage (private/public) retrieval, and context-aware synthesis. This allows the system to autonomously align research sub-goals with user intent and optimize the stopping criteria for evidence collection. To facilitate benchmarking, we release the PDR Dataset, covering four realistic user tasks, and propose a hybrid evaluation framework combining lexical metrics with LLM-based judgments to assess factual accuracy and personalization alignment. Experimental results against commercial baselines demonstrate that PDR significantly improves retrieval utility and report relevance, effectively bridging the gap between generic information retrieval and personalized knowledge acquisition. The resource is available to the public at https://github.com/Applied-Machine-Learning-Lab/SIGIR2026_PDR.

  • 9 authors
·
May 10

Sampling Is All You Need on Modeling Long-Term User Behaviors for CTR Prediction

Rich user behavior data has been proven to be of great value for Click-Through Rate (CTR) prediction applications, especially in industrial recommender, search, or advertising systems. However, it's non-trivial for real-world systems to make full use of long-term user behaviors due to the strict requirements of online serving time. Most previous works adopt the retrieval-based strategy, where a small number of user behaviors are retrieved first for subsequent attention. However, the retrieval-based methods are sub-optimal and would cause more or less information losses, and it's difficult to balance the effectiveness and efficiency of the retrieval algorithm. In this paper, we propose SDIM (Sampling-based Deep Interest Modeling), a simple yet effective sampling-based end-to-end approach for modeling long-term user behaviors. We sample from multiple hash functions to generate hash signatures of the candidate item and each item in the user behavior sequence, and obtain the user interest by directly gathering behavior items associated with the candidate item with the same hash signature. We show theoretically and experimentally that the proposed method performs on par with standard attention-based models on modeling long-term user behaviors, while being sizable times faster. We also introduce the deployment of SDIM in our system. Specifically, we decouple the behavior sequence hashing, which is the most time-consuming part, from the CTR model by designing a separate module named BSE (behavior Sequence Encoding). BSE is latency-free for the CTR server, enabling us to model extremely long user behaviors. Both offline and online experiments are conducted to demonstrate the effectiveness of SDIM. SDIM now has been deployed online in the search system of Meituan APP.

  • 7 authors
·
May 20, 2022

Modeling Long-term User Behaviors with Diffusion-driven Multi-interest Network for CTR Prediction

CTR (Click-Through Rate) prediction, crucial for recommender systems and online advertising, etc., has been confirmed to benefit from modeling long-term user behaviors. Nonetheless, the vast number of behaviors and complexity of noise interference pose challenges to prediction efficiency and effectiveness. Recent solutions have evolved from single-stage models to two-stage models. However, current two-stage models often filter out significant information, resulting in an inability to capture diverse user interests and build the complete latent space of user interests. Inspired by multi-interest and generative modeling, we propose DiffuMIN (Diffusion-driven Multi-Interest Network) to model long-term user behaviors and thoroughly explore the user interest space. Specifically, we propose a target-oriented multi-interest extraction method that begins by orthogonally decomposing the target to obtain interest channels. This is followed by modeling the relationships between interest channels and user behaviors to disentangle and extract multiple user interests. We then adopt a diffusion module guided by contextual interests and interest channels, which anchor users' personalized and target-oriented interest types, enabling the generation of augmented interests that align with the latent spaces of user interests, thereby further exploring restricted interest space. Finally, we leverage contrastive learning to ensure that the generated augmented interests align with users' genuine preferences. Extensive offline experiments are conducted on two public datasets and one industrial dataset, yielding results that demonstrate the superiority of DiffuMIN. Moreover, DiffuMIN increased CTR by 1.52% and CPM by 1.10% in online A/B testing. Our source code is available at https://github.com/laiweijiang/DiffuMIN.

  • 8 authors
·
Aug 21, 2025

RecoWorld: Building Simulated Environments for Agentic Recommender Systems

We present RecoWorld, a blueprint for building simulated environments tailored to agentic recommender systems. Such environments give agents a proper training space where they can learn from errors without impacting real users. RecoWorld distinguishes itself with a dual-view architecture: a simulated user and an agentic recommender engage in multi-turn interactions aimed at maximizing user retention. The user simulator reviews recommended items, updates its mindset, and when sensing potential user disengagement, generates reflective instructions. The agentic recommender adapts its recommendations by incorporating these user instructions and reasoning traces, creating a dynamic feedback loop that actively engages users. This process leverages the exceptional reasoning capabilities of modern LLMs. We explore diverse content representations within the simulator, including text-based, multimodal, and semantic ID modeling, and discuss how multi-turn RL enables the recommender to refine its strategies through iterative interactions. RecoWorld also supports multi-agent simulations, allowing creators to simulate the responses of targeted user populations. It marks an important first step toward recommender systems where users and agents collaboratively shape personalized information streams. We envision new interaction paradigms where "user instructs, recommender responds," jointly optimizing user retention and engagement.

  • 15 authors
·
Sep 12, 2025 2

kNN-Embed: Locally Smoothed Embedding Mixtures For Multi-interest Candidate Retrieval

Candidate generation is the first stage in recommendation systems, where a light-weight system is used to retrieve potentially relevant items for an input user. These candidate items are then ranked and pruned in later stages of recommender systems using a more complex ranking model. Since candidate generation is the top of the recommendation funnel, it is important to retrieve a high-recall candidate set to feed into downstream ranking models. A common approach for candidate generation is to leverage approximate nearest neighbor (ANN) search from a single dense query embedding; however, this approach this can yield a low-diversity result set with many near duplicates. As users often have multiple interests, candidate retrieval should ideally return a diverse set of candidates reflective of the user's multiple interests. To this end, we introduce kNN-Embed, a general approach to improving diversity in dense ANN-based retrieval. kNN-Embed represents each user as a smoothed mixture over learned item clusters that represent distinct `interests' of the user. By querying each of a user's mixture component in proportion to their mixture weights, we retrieve a high-diversity set of candidates reflecting elements from each of a user's interests. We experimentally compare kNN-Embed to standard ANN candidate retrieval, and show significant improvements in overall recall and improved diversity across three datasets. Accompanying this work, we open source a large Twitter follow-graph dataset, to spur further research in graph-mining and representation learning for recommender systems.

  • 6 authors
·
May 12, 2022

Who Would be Interested in Services? An Entity Graph Learning System for User Targeting

With the growing popularity of various mobile devices, user targeting has received a growing amount of attention, which aims at effectively and efficiently locating target users that are interested in specific services. Most pioneering works for user targeting tasks commonly perform similarity-based expansion with a few active users as seeds, suffering from the following major issues: the unavailability of seed users for newcoming services and the unfriendliness of black-box procedures towards marketers. In this paper, we design an Entity Graph Learning (EGL) system to provide explainable user targeting ability meanwhile applicable to addressing the cold-start issue. EGL System follows the hybrid online-offline architecture to satisfy the requirements of scalability and timeliness. Specifically, in the offline stage, the system focuses on the heavyweight entity graph construction and user entity preference learning, in which we propose a Three-stage Relation Mining Procedure (TRMP), breaking loose from the expensive seed users. At the online stage, the system offers the ability of user targeting in real-time based on the entity graph from the offline stage. Since the user targeting process is based on graph reasoning, the whole process is transparent and operation-friendly to marketers. Finally, extensive offline experiments and online A/B testing demonstrate the superior performance of the proposed EGL System.

  • 7 authors
·
May 30, 2023

Attention Weighted Mixture of Experts with Contrastive Learning for Personalized Ranking in E-commerce

Ranking model plays an essential role in e-commerce search and recommendation. An effective ranking model should give a personalized ranking list for each user according to the user preference. Existing algorithms usually extract a user representation vector from the user behavior sequence, then feed the vector into a feed-forward network (FFN) together with other features for feature interactions, and finally produce a personalized ranking score. Despite tremendous progress in the past, there is still room for improvement. Firstly, the personalized patterns of feature interactions for different users are not explicitly modeled. Secondly, most of existing algorithms have poor personalized ranking results for long-tail users with few historical behaviors due to the data sparsity. To overcome the two challenges, we propose Attention Weighted Mixture of Experts (AW-MoE) with contrastive learning for personalized ranking. Firstly, AW-MoE leverages the MoE framework to capture personalized feature interactions for different users. To model the user preference, the user behavior sequence is simultaneously fed into expert networks and the gate network. Within the gate network, one gate unit and one activation unit are designed to adaptively learn the fine-grained activation vector for experts using an attention mechanism. Secondly, a random masking strategy is applied to the user behavior sequence to simulate long-tail users, and an auxiliary contrastive loss is imposed to the output of the gate network to improve the model generalization for these users. This is validated by a higher performance gain on the long-tail user test set. Experiment results on a JD real production dataset and a public dataset demonstrate the effectiveness of AW-MoE, which significantly outperforms state-of-art methods. Notably, AW-MoE has been successfully deployed in the JD e-commerce search engine, ...

  • 10 authors
·
Jun 8, 2023

Hierarchical Reinforcement Learning for Modeling User Novelty-Seeking Intent in Recommender Systems

Recommending novel content, which expands user horizons by introducing them to new interests, has been shown to improve users' long-term experience on recommendation platforms chen2021values. Users however are not constantly looking to explore novel content. It is therefore crucial to understand their novelty-seeking intent and adjust the recommendation policy accordingly. Most existing literature models a user's propensity to choose novel content or to prefer a more diverse set of recommendations at individual interactions. Hierarchical structure, on the other hand, exists in a user's novelty-seeking intent, which is manifested as a static and intrinsic user preference for seeking novelty along with a dynamic session-based propensity. To this end, we propose a novel hierarchical reinforcement learning-based method to model the hierarchical user novelty-seeking intent, and to adapt the recommendation policy accordingly based on the extracted user novelty-seeking propensity. We further incorporate diversity and novelty-related measurement in the reward function of the hierarchical RL (HRL) agent to encourage user exploration chen2021values. We demonstrate the benefits of explicitly modeling hierarchical user novelty-seeking intent in recommendations through extensive experiments on simulated and real-world datasets. In particular, we demonstrate that the effectiveness of our proposed hierarchical RL-based method lies in its ability to capture such hierarchically-structured intent. As a result, the proposed HRL model achieves superior performance on several public datasets, compared with state-of-art baselines.

  • 4 authors
·
Jun 2, 2023

Efficient and Responsible Adaptation of Large Language Models for Robust and Equitable Top-k Recommendations

Conventional recommendation systems (RSs) are typically optimized to enhance performance metrics uniformly across all training samples, inadvertently overlooking the needs of diverse user populations. The performance disparity among various populations can harm the model's robustness to sub-populations due to the varying user properties. While large language models (LLMs) show promise in enhancing RS performance, their practical applicability is hindered by high costs, inference latency, and degraded performance on long user queries. To address these challenges, we propose a hybrid task allocation framework designed to promote social good by equitably serving all user groups. By adopting a two-phase approach, we promote a strategic assignment of tasks for efficient and responsible adaptation of LLMs. Our strategy works by first identifying the weak and inactive users that receive a suboptimal ranking performance by RSs. Next, we use an in-context learning approach for such users, wherein each user interaction history is contextualized as a distinct ranking task. We evaluate our hybrid framework by incorporating eight different recommendation algorithms and three different LLMs -- both open and close-sourced. Our results on three real-world datasets show a significant reduction in weak users and improved robustness to subpopulations without disproportionately escalating costs.

  • 4 authors
·
Jan 8, 2025

PersonalizedRouter: Personalized LLM Routing via Graph-based User Preference Modeling

The growing number of Large Language Models (LLMs) with diverse capabilities and response styles provides users with a wider range of choices, which presents challenges in selecting appropriate LLMs, as user preferences vary in terms of performance, cost, and response style. Current LLM selection methods typically optimize for a single fixed objective, such as performance, cost, or a trade-off between them, and fail to learn individual user preferences from interaction data. To address these limitations, we propose PersonalizedRouter, a graph-based framework that models diverse user profiles and performs personalized LLM selection by leveraging interaction data that includes task context, queries, candidate LLMs, and user decisions. To capture contextual information between user queries and optimal LLMs, PersonalizedRouter converts the interaction data into a heterogeneous graph, where the relationships between different types of nodes are represented by edges. To evaluate adaptability across users, we design two strategies: the multi-cost-efficiency simulation strategy and the LLM-as-a-Judge strategy. In addition, we construct PersonaRoute-Bench, a large-scale benchmark with 1,000 simulated users and 10 LLMs. Experimental results show that PersonalizedRouter significantly outperforms existing LLM selection methods and surpasses the strongest methods by a large margin of 15.38% and 9.83% under two simulation strategies. On the PersonaRoute-Bench with 1,000 users, it further surpasses the best methods by 16.19% and 59.69% while maintaining higher efficiency. Moreover, PersonalizedRouter demonstrates strong few-shot generalization, achieving 64.81% and 85.80% of the fully trained model's performance when adapting to new users and new LLMs.

  • 3 authors
·
Nov 20, 2025

Query as Anchor: Scenario-Adaptive User Representation via Large Language Model

Industrial-scale user representation learning requires balancing robust universality with acute task-sensitivity. However, existing paradigms primarily yield static, task-agnostic embeddings that struggle to reconcile the divergent requirements of downstream scenarios within unified vector spaces. Furthermore, heterogeneous multi-source data introduces inherent noise and modality conflicts, degrading representation. We propose Query-as-Anchor, a framework shifting user modeling from static encoding to dynamic, query-aware synthesis. To empower Large Language Models (LLMs) with deep user understanding, we first construct UserU, an industrial-scale pre-training dataset that aligns multi-modal behavioral sequences with user understanding semantics, and our Q-Anchor Embedding architecture integrates hierarchical coarse-to-fine encoders into dual-tower LLMs via joint contrastive-autoregressive optimization for query-aware user representation. To bridge the gap between general pre-training and specialized business logic, we further introduce Cluster-based Soft Prompt Tuning to enforce discriminative latent structures, effectively aligning model attention with scenario-specific modalities. For deployment, anchoring queries at sequence termini enables KV-cache-accelerated inference with negligible incremental latency. Evaluations on 10 Alipay industrial benchmarks show consistent SOTA performance, strong scalability, and efficient deployment. Large-scale online A/B testing in Alipay's production system across two real-world scenarios further validates its practical effectiveness. Our code is prepared for public release and will be available at: https://github.com/JhCircle/Q-Anchor.

antgroup Ant Group
·
Feb 16 3

SymbioticRAG: Enhancing Document Intelligence Through Human-LLM Symbiotic Collaboration

We present SymbioticRAG, a novel framework that fundamentally reimagines Retrieval-Augmented Generation~(RAG) systems by establishing a bidirectional learning relationship between humans and machines. Our approach addresses two critical challenges in current RAG systems: the inherently human-centered nature of relevance determination and users' progression from "unconscious incompetence" in query formulation. SymbioticRAG introduces a two-tier solution where Level 1 enables direct human curation of retrieved content through interactive source document exploration, while Level 2 aims to build personalized retrieval models based on captured user interactions. We implement Level 1 through three key components: (1)~a comprehensive document processing pipeline with specialized models for layout detection, OCR, and extraction of tables, formulas, and figures; (2)~an extensible retriever module supporting multiple retrieval strategies; and (3)~an interactive interface that facilitates both user engagement and interaction data logging. We experiment Level 2 implementation via a retriever strategy incorporated LLM summarized user intention from user interaction logs. To maintain high-quality data preparation, we develop a human-on-the-loop validation interface that improves pipeline output while advancing research in specialized extraction tasks. Evaluation across three scenarios (literature review, geological exploration, and education) demonstrates significant improvements in retrieval relevance and user satisfaction compared to traditional RAG approaches. To facilitate broader research and further advancement of SymbioticRAG Level 2 implementation, we will make our system openly accessible to the research community.

  • 7 authors
·
May 5, 2025

iAgent: LLM Agent as a Shield between User and Recommender Systems

Traditional recommender systems usually take the user-platform paradigm, where users are directly exposed under the control of the platform's recommendation algorithms. However, the defect of recommendation algorithms may put users in very vulnerable positions under this paradigm. First, many sophisticated models are often designed with commercial objectives in mind, focusing on the platform's benefits, which may hinder their ability to protect and capture users' true interests. Second, these models are typically optimized using data from all users, which may overlook individual user's preferences. Due to these shortcomings, users may experience several disadvantages under the traditional user-platform direct exposure paradigm, such as lack of control over the recommender system, potential manipulation by the platform, echo chamber effects, or lack of personalization for less active users due to the dominance of active users during collaborative learning. Therefore, there is an urgent need to develop a new paradigm to protect user interests and alleviate these issues. Recently, some researchers have introduced LLM agents to simulate user behaviors, these approaches primarily aim to optimize platform-side performance, leaving core issues in recommender systems unresolved. To address these limitations, we propose a new user-agent-platform paradigm, where agent serves as the protective shield between user and recommender system that enables indirect exposure.

  • 9 authors
·
Feb 20, 2025

Characterizing, Detecting, and Predicting Online Ban Evasion

Moderators and automated methods enforce bans on malicious users who engage in disruptive behavior. However, malicious users can easily create a new account to evade such bans. Previous research has focused on other forms of online deception, like the simultaneous operation of multiple accounts by the same entities (sockpuppetry), impersonation of other individuals, and studying the effects of de-platforming individuals and communities. Here we conduct the first data-driven study of ban evasion, i.e., the act of circumventing bans on an online platform, leading to temporally disjoint operation of accounts by the same user. We curate a novel dataset of 8,551 ban evasion pairs (parent, child) identified on Wikipedia and contrast their behavior with benign users and non-evading malicious users. We find that evasion child accounts demonstrate similarities with respect to their banned parent accounts on several behavioral axes - from similarity in usernames and edited pages to similarity in content added to the platform and its psycholinguistic attributes. We reveal key behavioral attributes of accounts that are likely to evade bans. Based on the insights from the analyses, we train logistic regression classifiers to detect and predict ban evasion at three different points in the ban evasion lifecycle. Results demonstrate the effectiveness of our methods in predicting future evaders (AUC = 0.78), early detection of ban evasion (AUC = 0.85), and matching child accounts with parent accounts (MRR = 0.97). Our work can aid moderators by reducing their workload and identifying evasion pairs faster and more efficiently than current manual and heuristic-based approaches. Dataset is available https://github.com/srijankr/ban_evasion{here}.

  • 3 authors
·
Feb 10, 2022

Creating General User Models from Computer Use

Human-computer interaction has long imagined technology that understands us-from our preferences and habits, to the timing and purpose of our everyday actions. Yet current user models remain fragmented, narrowly tailored to specific apps, and incapable of the flexible reasoning required to fulfill these visions. This paper presents an architecture for a general user model (GUM) that learns about you by observing any interaction you have with your computer. The GUM takes as input any unstructured observation of a user (e.g., device screenshots) and constructs confidence-weighted propositions that capture that user knowledge and preferences. GUMs can infer that a user is preparing for a wedding they're attending from messages with a friend. Or recognize that a user is struggling with a collaborator's feedback on a draft by observing multiple stalled edits and a switch to reading related work. GUMs introduce an architecture that infers new propositions about a user from multimodal observations, retrieves related propositions for context, and continuously revises existing propositions. To illustrate the breadth of applications that GUMs enable, we demonstrate how they augment chat-based assistants with context, manage OS notifications to selectively surface important information, and enable interactive agents that adapt to preferences across apps. We also instantiate proactive assistants (GUMBOs) that discover and execute useful suggestions on a user's behalf using their GUM. In our evaluations, we find that GUMs make calibrated and accurate inferences about users, and that assistants built on GUMs proactively identify and perform actions that users wouldn't think to request explicitly. Altogether, GUMs introduce methods that leverage multimodal models to understand unstructured context, enabling long-standing visions of HCI and entirely new interactive systems that anticipate user needs.

  • 7 authors
·
May 16, 2025 2

BESPOKE: Benchmark for Search-Augmented Large Language Model Personalization via Diagnostic Feedback

Search-augmented large language models (LLMs) have advanced information-seeking tasks by integrating retrieval into generation, reducing users' cognitive burden compared to traditional search systems. Yet they remain insufficient for fully addressing diverse user needs, which requires recognizing how the same query can reflect different intents across users and delivering information in preferred forms. While recent systems such as ChatGPT and Gemini attempt personalization by leveraging user histories, systematic evaluation of such personalization is under-explored. To address this gap, we propose BESPOKE, the realistic benchmark for evaluating personalization in search-augmented LLMs. BESPOKE is designed to be both realistic, by collecting authentic chat and search histories directly from humans, and diagnostic, by pairing responses with fine-grained preference scores and feedback. The benchmark is constructed through long-term, deeply engaged human annotation, where human annotators contributed their own histories, authored queries with detailed information needs, and evaluated responses with scores and diagnostic feedback. Leveraging BESPOKE, we conduct systematic analyses that reveal key requirements for effective personalization in information-seeking tasks, providing a foundation for fine-grained evaluation of personalized search-augmented LLMs. Our code and data are available at https://augustinlib.github.io/BESPOKE/.

  • 4 authors
·
Sep 25, 2025 2

Knowledge-Augmented Large Language Models for Personalized Contextual Query Suggestion

Large Language Models (LLMs) excel at tackling various natural language tasks. However, due to the significant costs involved in re-training or fine-tuning them, they remain largely static and difficult to personalize. Nevertheless, a variety of applications could benefit from generations that are tailored to users' preferences, goals, and knowledge. Among them is web search, where knowing what a user is trying to accomplish, what they care about, and what they know can lead to improved search experiences. In this work, we propose a novel and general approach that augments an LLM with relevant context from users' interaction histories with a search engine in order to personalize its outputs. Specifically, we construct an entity-centric knowledge store for each user based on their search and browsing activities on the web, which is then leveraged to provide contextually relevant LLM prompt augmentations. This knowledge store is light-weight, since it only produces user-specific aggregate projections of interests and knowledge onto public knowledge graphs, and leverages existing search log infrastructure, thereby mitigating the privacy, compliance, and scalability concerns associated with building deep user profiles for personalization. We then validate our approach on the task of contextual query suggestion, which requires understanding not only the user's current search context but also what they historically know and care about. Through a number of experiments based on human evaluation, we show that our approach is significantly better than several other LLM-powered baselines, generating query suggestions that are contextually more relevant, personalized, and useful.

  • 5 authors
·
Nov 9, 2023

Improved Personalized Headline Generation via Denoising Fake Interests from Implicit Feedback

Accurate personalized headline generation hinges on precisely capturing user interests from historical behaviors. However, existing methods neglect personalized-irrelevant click noise in entire historical clickstreams, which may lead to hallucinated headlines that deviate from genuine user preferences. In this paper, we reveal the detrimental impact of click noise on personalized generation quality through rigorous analysis in both user and news dimensions. Based on these insights, we propose a novel Personalized Headline Generation framework via Denoising Fake Interests from Implicit Feedback (PHG-DIF). PHG-DIF first employs dual-stage filtering to effectively remove clickstream noise, identified by short dwell times and abnormal click bursts, and then leverages multi-level temporal fusion to dynamically model users' evolving and multi-faceted interests for precise profiling. Moreover, we release DT-PENS, a new benchmark dataset comprising the click behavior of 1,000 carefully curated users and nearly 10,000 annotated personalized headlines with historical dwell time annotations. Extensive experiments demonstrate that PHG-DIF substantially mitigates the adverse effects of click noise and significantly improves headline quality, achieving state-of-the-art (SOTA) results on DT-PENS. Our framework implementation and dataset are available at https://github.com/liukejin-up/PHG-DIF.

Exploiting Simulated User Feedback for Conversational Search: Ranking, Rewriting, and Beyond

This research aims to explore various methods for assessing user feedback in mixed-initiative conversational search (CS) systems. While CS systems enjoy profuse advancements across multiple aspects, recent research fails to successfully incorporate feedback from the users. One of the main reasons for that is the lack of system-user conversational interaction data. To this end, we propose a user simulator-based framework for multi-turn interactions with a variety of mixed-initiative CS systems. Specifically, we develop a user simulator, dubbed ConvSim, that, once initialized with an information need description, is capable of providing feedback to a system's responses, as well as answering potential clarifying questions. Our experiments on a wide variety of state-of-the-art passage retrieval and neural re-ranking models show that effective utilization of user feedback can lead to 16% retrieval performance increase in terms of nDCG@3. Moreover, we observe consistent improvements as the number of feedback rounds increases (35% relative improvement in terms of nDCG@3 after three rounds). This points to a research gap in the development of specific feedback processing modules and opens a potential for significant advancements in CS. To support further research in the topic, we release over 30,000 transcripts of system-simulator interactions based on well-established CS datasets.

  • 5 authors
·
Apr 26, 2023

Agentic Search in the Wild: Intents and Trajectory Dynamics from 14M+ Real Search Requests

LLM-powered search agents are increasingly being used for multi-step information seeking tasks, yet the IR community lacks empirical understanding of how agentic search sessions unfold and how retrieved evidence is used. This paper presents a large-scale log analysis of agentic search based on 14.44M search requests (3.97M sessions) collected from DeepResearchGym, i.e. an open-source search API accessed by external agentic clients. We sessionize the logs, assign session-level intents and step-wise query-reformulation labels using LLM-based annotation, and propose Context-driven Term Adoption Rate (CTAR) to quantify whether newly introduced query terms are traceable to previously retrieved evidence. Our analyses reveal distinctive behavioral patterns. First, over 90% of multi-turn sessions contain at most ten steps, and 89% of inter-step intervals fall under one minute. Second, behavior varies by intent. Fact-seeking sessions exhibit high repetition that increases over time, while sessions requiring reasoning sustain broader exploration. Third, agents reuse evidence across steps. On average, 54% of newly introduced query terms appear in the accumulated evidence context, with contributions from earlier steps beyond the most recent retrieval. The findings suggest that agentic search may benefit from repetition-aware early stopping, intent-adaptive retrieval budgets, and explicit cross-step context tracking. We plan to release the anonymized logs to support future research.

UQABench: Evaluating User Embedding for Prompting LLMs in Personalized Question Answering

Large language models (LLMs) achieve remarkable success in natural language processing (NLP). In practical scenarios like recommendations, as users increasingly seek personalized experiences, it becomes crucial to incorporate user interaction history into the context of LLMs to enhance personalization. However, from a practical utility perspective, user interactions' extensive length and noise present challenges when used directly as text prompts. A promising solution is to compress and distill interactions into compact embeddings, serving as soft prompts to assist LLMs in generating personalized responses. Although this approach brings efficiency, a critical concern emerges: Can user embeddings adequately capture valuable information and prompt LLMs? To address this concern, we propose \name, a benchmark designed to evaluate the effectiveness of user embeddings in prompting LLMs for personalization. We establish a fair and standardized evaluation process, encompassing pre-training, fine-tuning, and evaluation stages. To thoroughly evaluate user embeddings, we design three dimensions of tasks: sequence understanding, action prediction, and interest perception. These evaluation tasks cover the industry's demands in traditional recommendation tasks, such as improving prediction accuracy, and its aspirations for LLM-based methods, such as accurately understanding user interests and enhancing the user experience. We conduct extensive experiments on various state-of-the-art methods for modeling user embeddings. Additionally, we reveal the scaling laws of leveraging user embeddings to prompt LLMs. The benchmark is available online.

  • 13 authors
·
Feb 26, 2025

MirrorBench: An Extensible Framework to Evaluate User-Proxy Agents for Human-Likeness

Large language models (LLMs) are increasingly used as human simulators, both for evaluating conversational systems and for generating fine-tuning data. However, naive "act-as-a-user" prompting often yields verbose, unrealistic utterances, underscoring the need for principled evaluation of so-called user proxy agents. We present MIRRORBENCH, a reproducible, extensible benchmarking framework that evaluates user proxies solely on their ability to produce human-like user utterances across diverse conversational tasks, explicitly decoupled from downstream task success. MIRRORBENCH features a modular execution engine with typed interfaces, metadata-driven registries, multi-backend support, caching, and robust observability. The system supports pluggable user proxies, datasets, tasks, and metrics, enabling researchers to evaluate arbitrary simulators under a uniform, variance-aware harness. We include three lexical-diversity metrics (MATTR, YULE'S K, and HD-D) and three LLM-judge-based metrics (GTEval, Pairwise Indistinguishability, and Rubric-and-Reason). Across four open datasets, MIRRORBENCH yields variance-aware results and reveals systematic gaps between user proxies and real human users. The framework is open source and includes a simple command-line interface for running experiments, managing configurations and caching, and generating reports. The framework can be accessed at https://github.com/SAP/mirrorbench.

SAP SAP
·
Jan 12 3

GREATERPROMPT: A Unified, Customizable, and High-Performing Open-Source Toolkit for Prompt Optimization

LLMs have gained immense popularity among researchers and the general public for its impressive capabilities on a variety of tasks. Notably, the efficacy of LLMs remains significantly dependent on the quality and structure of the input prompts, making prompt design a critical factor for their performance. Recent advancements in automated prompt optimization have introduced diverse techniques that automatically enhance prompts to better align model outputs with user expectations. However, these methods often suffer from the lack of standardization and compatibility across different techniques, limited flexibility in customization, inconsistent performance across model scales, and they often exclusively rely on expensive proprietary LLM APIs. To fill in this gap, we introduce GREATERPROMPT, a novel framework that democratizes prompt optimization by unifying diverse methods under a unified, customizable API while delivering highly effective prompts for different tasks. Our framework flexibly accommodates various model scales by leveraging both text feedback-based optimization for larger LLMs and internal gradient-based optimization for smaller models to achieve powerful and precise prompt improvements. Moreover, we provide a user-friendly Web UI that ensures accessibility for non-expert users, enabling broader adoption and enhanced performance across various user groups and application scenarios. GREATERPROMPT is available at https://github.com/psunlpgroup/GreaterPrompt via GitHub, PyPI, and web user interfaces.

  • 4 authors
·
Apr 4, 2025

Unbiased Recommender Learning from Missing-Not-At-Random Implicit Feedback

Recommender systems widely use implicit feedback such as click data because of its general availability. Although the presence of clicks signals the users' preference to some extent, the lack of such clicks does not necessarily indicate a negative response from the users, as it is possible that the users were not exposed to the items (positive-unlabeled problem). This leads to a difficulty in predicting the users' preferences from implicit feedback. Previous studies addressed the positive-unlabeled problem by uniformly upweighting the loss for the positive feedback data or estimating the confidence of each data having relevance information via the EM-algorithm. However, these methods failed to address the missing-not-at-random problem in which popular or frequently recommended items are more likely to be clicked than other items even if a user does not have a considerable interest in them. To overcome these limitations, we first define an ideal loss function to be optimized to realize recommendations that maximize the relevance and propose an unbiased estimator for the ideal loss. Subsequently, we analyze the variance of the proposed unbiased estimator and further propose a clipped estimator that includes the unbiased estimator as a special case. We demonstrate that the clipped estimator is expected to improve the performance of the recommender system, by considering the bias-variance trade-off. We conduct semi-synthetic and real-world experiments and demonstrate that the proposed method largely outperforms the baselines. In particular, the proposed method works better for rare items that are less frequently observed in the training data. The findings indicate that the proposed method can better achieve the objective of recommending items with the highest relevance.

  • 5 authors
·
Sep 8, 2019

Discrimination through optimization: How Facebook's ad delivery can lead to skewed outcomes

The enormous financial success of online advertising platforms is partially due to the precise targeting features they offer. Although researchers and journalists have found many ways that advertisers can target---or exclude---particular groups of users seeing their ads, comparatively little attention has been paid to the implications of the platform's ad delivery process, comprised of the platform's choices about which users see which ads. It has been hypothesized that this process can "skew" ad delivery in ways that the advertisers do not intend, making some users less likely than others to see particular ads based on their demographic characteristics. In this paper, we demonstrate that such skewed delivery occurs on Facebook, due to market and financial optimization effects as well as the platform's own predictions about the "relevance" of ads to different groups of users. We find that both the advertiser's budget and the content of the ad each significantly contribute to the skew of Facebook's ad delivery. Critically, we observe significant skew in delivery along gender and racial lines for "real" ads for employment and housing opportunities despite neutral targeting parameters. Our results demonstrate previously unknown mechanisms that can lead to potentially discriminatory ad delivery, even when advertisers set their targeting parameters to be highly inclusive. This underscores the need for policymakers and platforms to carefully consider the role of the ad delivery optimization run by ad platforms themselves---and not just the targeting choices of advertisers---in preventing discrimination in digital advertising.

  • 6 authors
·
Apr 3, 2019

InteractComp: Evaluating Search Agents With Ambiguous Queries

Language agents have demonstrated remarkable potential in web search and information retrieval. However, these search agents assume user queries are complete and unambiguous, an assumption that diverges from reality where users begin with incomplete queries requiring clarification through interaction. Yet most agents lack interactive mechanisms during the search process, and existing benchmarks cannot assess this capability. To address this gap, we introduce InteractComp, a benchmark designed to evaluate whether search agents can recognize query ambiguity and actively interact to resolve it during search. Following the principle of easy to verify, interact to disambiguate, we construct 210 expert-curated questions across 9 domains through a target-distractor methodology that creates genuine ambiguity resolvable only through interaction. Evaluation of 17 models reveals striking failure: the best model achieves only 13.73% accuracy despite 71.50% with complete context, exposing systematic overconfidence rather than reasoning deficits. Forced interaction produces dramatic gains, demonstrating latent capability current strategies fail to engage. Longitudinal analysis shows interaction capabilities stagnated over 15 months while search performance improved seven-fold, revealing a critical blind spot. This stagnation, coupled with the immediate feedback inherent to search tasks, makes InteractComp a valuable resource for both evaluating and training interaction capabilities in search agents. The code is available at https://github.com/FoundationAgents/InteractComp.

  • 25 authors
·
Oct 28, 2025 2

UIS-Digger: Towards Comprehensive Research Agent Systems for Real-world Unindexed Information Seeking

Recent advancements in LLM-based information-seeking agents have achieved record-breaking performance on established benchmarks. However, these agents remain heavily reliant on search-engine-indexed knowledge, leaving a critical blind spot: Unindexed Information Seeking (UIS). This paper identifies and explores the UIS problem, where vital information is not captured by search engine crawlers, such as overlooked content, dynamic webpages, and embedded files. Despite its significance, UIS remains an underexplored challenge. To address this gap, we introduce UIS-QA, the first dedicated UIS benchmark, comprising 110 expert-annotated QA pairs. Notably, even state-of-the-art agents experience a drastic performance drop on UIS-QA (e.g., from 70.90 on GAIA and 46.70 on BrowseComp-zh to 24.55 on UIS-QA), underscoring the severity of the problem. To mitigate this, we propose UIS-Digger, a novel multi-agent framework that incorporates dual-mode browsing and enables simultaneous webpage searching and file parsing. With a relatively small sim30B-parameter backbone LLM optimized using SFT and RFT training strategies, UIS-Digger sets a strong baseline at 27.27\%, outperforming systems integrating sophisticated LLMs such as O3 and GPT-4.1. This demonstrates the importance of proactive interaction with unindexed sources for effective and comprehensive information-seeking. Our work not only uncovers a fundamental limitation in current agent evaluation paradigms but also provides the first toolkit for advancing UIS research, defining a new and promising direction for robust information-seeking systems.

  • 7 authors
·
Mar 9

Integrating Summarization and Retrieval for Enhanced Personalization via Large Language Models

Personalization, the ability to tailor a system to individual users, is an essential factor in user experience with natural language processing (NLP) systems. With the emergence of Large Language Models (LLMs), a key question is how to leverage these models to better personalize user experiences. To personalize a language model's output, a straightforward approach is to incorporate past user data into the language model prompt, but this approach can result in lengthy inputs exceeding limitations on input length and incurring latency and cost issues. Existing approaches tackle such challenges by selectively extracting relevant user data (i.e. selective retrieval) to construct a prompt for downstream tasks. However, retrieval-based methods are limited by potential information loss, lack of more profound user understanding, and cold-start challenges. To overcome these limitations, we propose a novel summary-augmented approach by extending retrieval-augmented personalization with task-aware user summaries generated by LLMs. The summaries can be generated and stored offline, enabling real-world systems with runtime constraints like voice assistants to leverage the power of LLMs. Experiments show our method with 75% less of retrieved user data is on-par or outperforms retrieval augmentation on most tasks in the LaMP personalization benchmark. We demonstrate that offline summarization via LLMs and runtime retrieval enables better performance for personalization on a range of tasks under practical constraints.

  • 8 authors
·
Oct 30, 2023

PersonaFeedback: A Large-scale Human-annotated Benchmark For Personalization

With the rapid improvement in the general capabilities of LLMs, LLM personalization, i.e., how to build LLM systems that can generate personalized responses or services that are tailored to distinct user personas, has become an increasingly important research and engineering problem. However, unlike many new challenging benchmarks being released for evaluating the general/reasoning capabilities, the lack of high-quality benchmarks for evaluating LLM personalization greatly hinders progress in this field. To address this, we introduce PersonaFeedback, a new benchmark that directly evaluates LLMs' ability to provide personalized responses given pre-defined user personas and queries. Unlike existing benchmarks that require models to infer implicit user personas from historical interactions, PersonaFeedback decouples persona inference from personalization, focusing on evaluating the model's ability to generate responses tailored to explicit personas. PersonaFeedback consists of 8298 human-annotated test cases, which are categorized into easy, medium, and hard tiers based on the contextual complexity of the user personas and the difficulty in distinguishing subtle differences between two personalized responses. We conduct comprehensive evaluations across a wide range of models. The empirical results reveal that even state-of-the-art LLMs that can solve complex real-world reasoning tasks could fall short on the hard tier of PersonaFeedback where even human evaluators may find the distinctions challenging. Furthermore, we conduct an in-depth analysis of failure modes across various types of systems, demonstrating that the current retrieval-augmented framework should not be seen as a de facto solution for personalization tasks. All benchmark data, annotation protocols, and the evaluation pipeline will be publicly available to facilitate future research on LLM personalization.

  • 6 authors
·
Jun 15, 2025 2

Collaboration and Transition: Distilling Item Transitions into Multi-Query Self-Attention for Sequential Recommendation

Modern recommender systems employ various sequential modules such as self-attention to learn dynamic user interests. However, these methods are less effective in capturing collaborative and transitional signals within user interaction sequences. First, the self-attention architecture uses the embedding of a single item as the attention query, making it challenging to capture collaborative signals. Second, these methods typically follow an auto-regressive framework, which is unable to learn global item transition patterns. To overcome these limitations, we propose a new method called Multi-Query Self-Attention with Transition-Aware Embedding Distillation (MQSA-TED). First, we propose an L-query self-attention module that employs flexible window sizes for attention queries to capture collaborative signals. In addition, we introduce a multi-query self-attention method that balances the bias-variance trade-off in modeling user preferences by combining long and short-query self-attentions. Second, we develop a transition-aware embedding distillation module that distills global item-to-item transition patterns into item embeddings, which enables the model to memorize and leverage transitional signals and serves as a calibrator for collaborative signals. Experimental results on four real-world datasets demonstrate the effectiveness of the proposed modules.

  • 6 authors
·
Nov 2, 2023

The CitizenQuery Benchmark: A Novel Dataset and Evaluation Pipeline for Measuring LLM Performance in Citizen Query Tasks

"Citizen queries" are questions asked by an individual about government policies, guidance, and services that are relevant to their circumstances, encompassing a range of topics including benefits, taxes, immigration, employment, public health, and more. This represents a compelling use case for Large Language Models (LLMs) that respond to citizen queries with information that is adapted to a user's context and communicated according to their needs. However, in this use case, any misinformation could have severe, negative, likely invisible ramifications for an individual placing their trust in a model's response. To this effect, we introduce CitizenQuery-UK, a benchmark dataset of 22 thousand pairs of citizen queries and responses that have been synthetically generated from the swathes of public information on gov.uk about government in the UK. We present the curation methodology behind CitizenQuery-UK and an overview of its contents. We also introduce a methodology for the benchmarking of LLMs with the dataset, using an adaptation of FActScore to benchmark 11 models for factuality, abstention frequency, and verbosity. We document these results, and interpret them in the context of the public sector, finding that: (i) there are distinct performance profiles across model families, but each is competitive; (ii) high variance undermines utility; (iii) abstention is low and verbosity is high, with implications on reliability; and (iv) more trustworthy AI requires acknowledged "fallibility" in the way it interacts with users. The contribution of our research lies in assessing the trustworthiness of LLMs in citizen query tasks; as we see a world of increasing AI integration into day-to-day life, our benchmark, built entirely on open data, lays the foundations for better evidenced decision-making regarding AI and the public sector.

  • 8 authors
·
Feb 3

MIM: Multi-modal Content Interest Modeling Paradigm for User Behavior Modeling

Click-Through Rate (CTR) prediction is a crucial task in recommendation systems, online searches, and advertising platforms, where accurately capturing users' real interests in content is essential for performance. However, existing methods heavily rely on ID embeddings, which fail to reflect users' true preferences for content such as images and titles. This limitation becomes particularly evident in cold-start and long-tail scenarios, where traditional approaches struggle to deliver effective results. To address these challenges, we propose a novel Multi-modal Content Interest Modeling paradigm (MIM), which consists of three key stages: Pre-training, Content-Interest-Aware Supervised Fine-Tuning (C-SFT), and Content-Interest-Aware UBM (CiUBM). The pre-training stage adapts foundational models to domain-specific data, enabling the extraction of high-quality multi-modal embeddings. The C-SFT stage bridges the semantic gap between content and user interests by leveraging user behavior signals to guide the alignment of embeddings with user preferences. Finally, the CiUBM stage integrates multi-modal embeddings and ID-based collaborative filtering signals into a unified framework. Comprehensive offline experiments and online A/B tests conducted on the Taobao, one of the world's largest e-commerce platforms, demonstrated the effectiveness and efficiency of MIM method. The method has been successfully deployed online, achieving a significant increase of +14.14% in CTR and +4.12% in RPM, showcasing its industrial applicability and substantial impact on platform performance. To promote further research, we have publicly released the code and dataset at https://pan.quark.cn/s/8fc8ec3e74f3.

  • 15 authors
·
Feb 22, 2025

Query Understanding via Intent Description Generation

Query understanding is a fundamental problem in information retrieval (IR), which has attracted continuous attention through the past decades. Many different tasks have been proposed for understanding users' search queries, e.g., query classification or query clustering. However, it is not that precise to understand a search query at the intent class/cluster level due to the loss of many detailed information. As we may find in many benchmark datasets, e.g., TREC and SemEval, queries are often associated with a detailed description provided by human annotators which clearly describes its intent to help evaluate the relevance of the documents. If a system could automatically generate a detailed and precise intent description for a search query, like human annotators, that would indicate much better query understanding has been achieved. In this paper, therefore, we propose a novel Query-to-Intent-Description (Q2ID) task for query understanding. Unlike those existing ranking tasks which leverage the query and its description to compute the relevance of documents, Q2ID is a reverse task which aims to generate a natural language intent description based on both relevant and irrelevant documents of a given query. To address this new task, we propose a novel Contrastive Generation model, namely CtrsGen for short, to generate the intent description by contrasting the relevant documents with the irrelevant documents given a query. We demonstrate the effectiveness of our model by comparing with several state-of-the-art generation models on the Q2ID task. We discuss the potential usage of such Q2ID technique through an example application.

  • 5 authors
·
Aug 25, 2020

TETRIS: Towards Exploring the Robustness of Interactive Segmentation

Interactive segmentation methods rely on user inputs to iteratively update the selection mask. A click specifying the object of interest is arguably the most simple and intuitive interaction type, and thereby the most common choice for interactive segmentation. However, user clicking patterns in the interactive segmentation context remain unexplored. Accordingly, interactive segmentation evaluation strategies rely more on intuition and common sense rather than empirical studies (e.g., assuming that users tend to click in the center of the area with the largest error). In this work, we conduct a real user study to investigate real user clicking patterns. This study reveals that the intuitive assumption made in the common evaluation strategy may not hold. As a result, interactive segmentation models may show high scores in the standard benchmarks, but it does not imply that they would perform well in a real world scenario. To assess the applicability of interactive segmentation methods, we propose a novel evaluation strategy providing a more comprehensive analysis of a model's performance. To this end, we propose a methodology for finding extreme user inputs by a direct optimization in a white-box adversarial attack on the interactive segmentation model. Based on the performance with such adversarial user inputs, we assess the robustness of interactive segmentation models w.r.t click positions. Besides, we introduce a novel benchmark for measuring the robustness of interactive segmentation, and report the results of an extensive evaluation of dozens of models.

  • 8 authors
·
Feb 8, 2024

Backtracing: Retrieving the Cause of the Query

Many online content portals allow users to ask questions to supplement their understanding (e.g., of lectures). While information retrieval (IR) systems may provide answers for such user queries, they do not directly assist content creators -- such as lecturers who want to improve their content -- identify segments that _caused_ a user to ask those questions. We introduce the task of backtracing, in which systems retrieve the text segment that most likely caused a user query. We formalize three real-world domains for which backtracing is important in improving content delivery and communication: understanding the cause of (a) student confusion in the Lecture domain, (b) reader curiosity in the News Article domain, and (c) user emotion in the Conversation domain. We evaluate the zero-shot performance of popular information retrieval methods and language modeling methods, including bi-encoder, re-ranking and likelihood-based methods and ChatGPT. While traditional IR systems retrieve semantically relevant information (e.g., details on "projection matrices" for a query "does projecting multiple times still lead to the same point?"), they often miss the causally relevant context (e.g., the lecturer states "projecting twice gets me the same answer as one projection"). Our results show that there is room for improvement on backtracing and it requires new retrieval approaches. We hope our benchmark serves to improve future retrieval systems for backtracing, spawning systems that refine content generation and identify linguistic triggers influencing user queries. Our code and data are open-sourced: https://github.com/rosewang2008/backtracing.

  • 5 authors
·
Mar 6, 2024 1

In Agents We Trust, but Who Do Agents Trust? Latent Source Preferences Steer LLM Generations

Agents based on Large Language Models (LLMs) are increasingly being deployed as interfaces to information on online platforms. These agents filter, prioritize, and synthesize information retrieved from the platforms' back-end databases or via web search. In these scenarios, LLM agents govern the information users receive, by drawing users' attention to particular instances of retrieved information at the expense of others. While much prior work has focused on biases in the information LLMs themselves generate, less attention has been paid to the factors that influence what information LLMs select and present to users. We hypothesize that when information is attributed to specific sources (e.g., particular publishers, journals, or platforms), current LLMs exhibit systematic latent source preferences- that is, they prioritize information from some sources over others. Through controlled experiments on twelve LLMs from six model providers, spanning both synthetic and real-world tasks, we find that several models consistently exhibit strong and predictable source preferences. These preferences are sensitive to contextual framing, can outweigh the influence of content itself, and persist despite explicit prompting to avoid them. They also help explain phenomena such as the observed left-leaning skew in news recommendations in prior work. Our findings advocate for deeper investigation into the origins of these preferences, as well as for mechanisms that provide users with transparency and control over the biases guiding LLM-powered agents.

  • 8 authors
·
Feb 16

Let Me Do It For You: Towards LLM Empowered Recommendation via Tool Learning

Conventional recommender systems (RSs) face challenges in precisely capturing users' fine-grained preferences. Large language models (LLMs) have shown capabilities in commonsense reasoning and leveraging external tools that may help address these challenges. However, existing LLM-based RSs suffer from hallucinations, misalignment between the semantic space of items and the behavior space of users, or overly simplistic control strategies (e.g., whether to rank or directly present existing results). To bridge these gap, we introduce ToolRec, a framework for LLM-empowered recommendations via tool learning that uses LLMs as surrogate users, thereby guiding the recommendation process and invoking external tools to generate a recommendation list that aligns closely with users' nuanced preferences. We formulate the recommendation process as a process aimed at exploring user interests in attribute granularity. The process factors in the nuances of the context and user preferences. The LLM then invokes external tools based on a user's attribute instructions and probes different segments of the item pool. We consider two types of attribute-oriented tools: rank tools and retrieval tools. Through the integration of LLMs, ToolRec enables conventional recommender systems to become external tools with a natural language interface. Extensive experiments verify the effectiveness of ToolRec, particularly in scenarios that are rich in semantic content.

  • 6 authors
·
May 23, 2024

Generating Multi-Aspect Queries for Conversational Search

Conversational information seeking (CIS) systems aim to model the user's information need within the conversational context and retrieve the relevant information. One major approach to modeling the conversational context aims to rewrite the user utterance in the conversation to represent the information need independently. Recent work has shown the benefit of expanding the rewritten utterance with relevant terms. In this work, we hypothesize that breaking down the information of an utterance into multi-aspect rewritten queries can lead to more effective retrieval performance. This is more evident in more complex utterances that require gathering evidence from various information sources, where a single query rewrite or query representation cannot capture the complexity of the utterance. To test this hypothesis, we conduct extensive experiments on five widely used CIS datasets where we leverage LLMs to generate multi-aspect queries to represent the information need for each utterance in multiple query rewrites. We show that, for most of the utterances, the same retrieval model would perform better with more than one rewritten query by 85% in terms of nDCG@3. We further propose a multi-aspect query generation and retrieval framework, called MQ4CS. Our extensive experiments show that MQ4CS outperforms the state-of-the-art query rewriting methods. We make our code and our new dataset of generated multi-aspect queries publicly available.

  • 3 authors
·
Mar 28, 2024

OneSearch: A Preliminary Exploration of the Unified End-to-End Generative Framework for E-commerce Search

Traditional e-commerce search systems employ multi-stage cascading architectures (MCA) that progressively filter items through recall, pre-ranking, and ranking stages. While effective at balancing computational efficiency with business conversion, these systems suffer from fragmented computation and optimization objective collisions across stages, which ultimately limit their performance ceiling. To address these, we propose OneSearch, the first industrial-deployed end-to-end generative framework for e-commerce search. This framework introduces three key innovations: (1) a Keyword-enhanced Hierarchical Quantization Encoding (KHQE) module, to preserve both hierarchical semantics and distinctive item attributes while maintaining strong query-item relevance constraints; (2) a multi-view user behavior sequence injection strategy that constructs behavior-driven user IDs and incorporates both explicit short-term and implicit long-term sequences to model user preferences comprehensively; and (3) a Preference-Aware Reward System (PARS) featuring multi-stage supervised fine-tuning and adaptive reward-weighted ranking to capture fine-grained user preferences. Extensive offline evaluations on large-scale industry datasets demonstrate OneSearch's superior performance for high-quality recall and ranking. The rigorous online A/B tests confirm its ability to enhance relevance in the same exposure position, achieving statistically significant improvements: +1.67% item CTR, +2.40% buyer, and +3.22% order volume. Furthermore, OneSearch reduces operational expenditure by 75.40% and improves Model FLOPs Utilization from 3.26% to 27.32%. The system has been successfully deployed across multiple search scenarios in Kuaishou, serving millions of users, generating tens of millions of PVs daily.

  • 28 authors
·
Sep 3, 2025

ULMRec: User-centric Large Language Model for Sequential Recommendation

Recent advances in Large Language Models (LLMs) have demonstrated promising performance in sequential recommendation tasks, leveraging their superior language understanding capabilities. However, existing LLM-based recommendation approaches predominantly focus on modeling item-level co-occurrence patterns while failing to adequately capture user-level personalized preferences. This is problematic since even users who display similar behavioral patterns (e.g., clicking or purchasing similar items) may have fundamentally different underlying interests. To alleviate this problem, in this paper, we propose ULMRec, a framework that effectively integrates user personalized preferences into LLMs for sequential recommendation. Considering there has the semantic gap between item IDs and LLMs, we replace item IDs with their corresponding titles in user historical behaviors, enabling the model to capture the item semantics. For integrating the user personalized preference, we design two key components: (1) user indexing: a personalized user indexing mechanism that leverages vector quantization on user reviews and user IDs to generate meaningful and unique user representations, and (2) alignment tuning: an alignment-based tuning stage that employs comprehensive preference alignment tasks to enhance the model's capability in capturing personalized information. Through this design, ULMRec achieves deep integration of language semantics with user personalized preferences, facilitating effective adaptation to recommendation. Extensive experiments on two public datasets demonstrate that ULMRec significantly outperforms existing methods, validating the effectiveness of our approach.

  • 4 authors
·
Dec 7, 2024

Advances and Challenges in Conversational Recommender Systems: A Survey

Recommender systems exploit interaction history to estimate user preference, having been heavily used in a wide range of industry applications. However, static recommendation models are difficult to answer two important questions well due to inherent shortcomings: (a) What exactly does a user like? (b) Why does a user like an item? The shortcomings are due to the way that static models learn user preference, i.e., without explicit instructions and active feedback from users. The recent rise of conversational recommender systems (CRSs) changes this situation fundamentally. In a CRS, users and the system can dynamically communicate through natural language interactions, which provide unprecedented opportunities to explicitly obtain the exact preference of users. Considerable efforts, spread across disparate settings and applications, have been put into developing CRSs. Existing models, technologies, and evaluation methods for CRSs are far from mature. In this paper, we provide a systematic review of the techniques used in current CRSs. We summarize the key challenges of developing CRSs in five directions: (1) Question-based user preference elicitation. (2) Multi-turn conversational recommendation strategies. (3) Dialogue understanding and generation. (4) Exploitation-exploration trade-offs. (5) Evaluation and user simulation. These research directions involve multiple research fields like information retrieval (IR), natural language processing (NLP), and human-computer interaction (HCI). Based on these research directions, we discuss some future challenges and opportunities. We provide a road map for researchers from multiple communities to get started in this area. We hope this survey can help to identify and address challenges in CRSs and inspire future research.

  • 5 authors
·
Jan 23, 2021

SkillRouter: Retrieve-and-Rerank Skill Selection for LLM Agents at Scale

As LLM agent ecosystems grow, the number of available skills (tools, plugins) has reached tens of thousands, making it infeasible to inject all skills into an agent's context. This creates a need for skill routing -- retrieving the most relevant skills from a large pool given a user task. The problem is compounded by pervasive functional overlap in community skill repositories, where many skills share similar names and purposes yet differ in implementation details. Despite its practical importance, skill routing remains under-explored. Current agent architectures adopt a progressive disclosure design -- exposing only skill names and descriptions to the agent while keeping the full implementation body hidden -- implicitly treating metadata as sufficient for selection. We challenge this assumption through a systematic empirical study on a benchmark of ~$80K skills and 75 expert-verified queries. Our key finding is that the skill body (full implementation text) is the decisive signal: removing it causes 29--44 percentage point degradation across all retrieval methods, and cross-encoder attention analysis reveals 91.7% of attention concentrating on the body field. Motivated by this finding, we propose SkillRouter, a two-stage retrieve-and-rerank pipeline totaling only 1.2B parameters (0.6B encoder + 0.6B reranker). SkillRouter achieves 74.0% top-1 routing accuracy and delivers the strongest average result among the compact and zero-shot baselines we evaluate, while remaining deployable on consumer hardware.

  • 7 authors
·
Mar 23

Heterogeneous Influence Maximization in User Recommendation

User recommendation systems enhance user engagement by encouraging users to act as inviters to interact with other users (invitees), potentially fostering information propagation. Conventional recommendation methods typically focus on modeling interaction willingness. Influence-Maximization (IM) methods focus on identifying a set of users to maximize the information propagation. However, existing methods face two significant challenges. First, recommendation methods fail to unleash the candidates' spread capability. Second, IM methods fail to account for the willingness to interact. To solve these issues, we propose two models named HeteroIR and HeteroIM. HeteroIR provides an intuitive solution to unleash the dissemination potential of user recommendation systems. HeteroIM fills the gap between the IM method and the recommendation task, improving interaction willingness and maximizing spread coverage. The HeteroIR introduces a two-stage framework to estimate the spread profits. The HeteroIM incrementally selects the most influential invitee to recommend and rerank based on the number of reverse reachable (RR) sets containing inviters and invitees. RR set denotes a set of nodes that can reach a target via propagation. Extensive experiments show that HeteroIR and HeteroIM significantly outperform the state-of-the-art baselines with the p-value < 0.05. Furthermore, we have deployed HeteroIR and HeteroIM in Tencent's online gaming platforms and gained an 8.5\% and 10\% improvement in the online A/B test, respectively. Implementation codes are available at https://github.com/socialalgo/HIM.

  • 6 authors
·
Aug 19, 2025

MindSearch: Mimicking Human Minds Elicits Deep AI Searcher

Information seeking and integration is a complex cognitive task that consumes enormous time and effort. Inspired by the remarkable progress of Large Language Models, recent works attempt to solve this task by combining LLMs and search engines. However, these methods still obtain unsatisfying performance due to three challenges: (1) complex requests often cannot be accurately and completely retrieved by the search engine once (2) corresponding information to be integrated is spread over multiple web pages along with massive noise, and (3) a large number of web pages with long contents may quickly exceed the maximum context length of LLMs. Inspired by the cognitive process when humans solve these problems, we introduce MindSearch to mimic the human minds in web information seeking and integration, which can be instantiated by a simple yet effective LLM-based multi-agent framework. The WebPlanner models the human mind of multi-step information seeking as a dynamic graph construction process: it decomposes the user query into atomic sub-questions as nodes in the graph and progressively extends the graph based on the search result from WebSearcher. Tasked with each sub-question, WebSearcher performs hierarchical information retrieval with search engines and collects valuable information for WebPlanner. The multi-agent design of MindSearch enables the whole framework to seek and integrate information parallelly from larger-scale (e.g., more than 300) web pages in 3 minutes, which is worth 3 hours of human effort. MindSearch demonstrates significant improvement in the response quality in terms of depth and breadth, on both close-set and open-set QA problems. Besides, responses from MindSearch based on InternLM2.5-7B are preferable by humans to ChatGPT-Web and Perplexity.ai applications, which implies that MindSearch can already deliver a competitive solution to the proprietary AI search engine.

  • 7 authors
·
Jul 29, 2024 4

Hierarchical Multi-Interest Co-Network For Coarse-Grained Ranking

In this era of information explosion, a personalized recommendation system is convenient for users to get information they are interested in. To deal with billions of users and items, large-scale online recommendation services usually consist of three stages: candidate generation, coarse-grained ranking, and fine-grained ranking. The success of each stage depends on whether the model accurately captures the interests of users, which are usually hidden in users' behavior data. Previous research shows that users' interests are diverse, and one vector is not sufficient to capture users' different preferences. Therefore, many methods use multiple vectors to encode users' interests. However, there are two unsolved problems: (1) The similarity of different vectors in existing methods is too high, with too much redundant information. Consequently, the interests of users are not fully represented. (2) Existing methods model the long-term and short-term behaviors together, ignoring the differences between them. This paper proposes a Hierarchical Multi-Interest Co-Network (HCN) to capture users' diverse interests in the coarse-grained ranking stage. Specifically, we design a hierarchical multi-interest extraction layer to update users' diverse interest centers iteratively. The multiple embedded vectors obtained in this way contain more information and represent the interests of users better in various aspects. Furthermore, we develop a Co-Interest Network to integrate users' long-term and short-term interests. Experiments on several real-world datasets and one large-scale industrial dataset show that HCN effectively outperforms the state-of-the-art methods. We deploy HCN into a large-scale real world E-commerce system and achieve extra 2.5\% improvements on GMV (Gross Merchandise Value).

  • 7 authors
·
Oct 19, 2022

When Large Language Models Meet Personalization: Perspectives of Challenges and Opportunities

The advent of large language models marks a revolutionary breakthrough in artificial intelligence. With the unprecedented scale of training and model parameters, the capability of large language models has been dramatically improved, leading to human-like performances in understanding, language synthesizing, and common-sense reasoning, etc. Such a major leap-forward in general AI capacity will change the pattern of how personalization is conducted. For one thing, it will reform the way of interaction between humans and personalization systems. Instead of being a passive medium of information filtering, large language models present the foundation for active user engagement. On top of such a new foundation, user requests can be proactively explored, and user's required information can be delivered in a natural and explainable way. For another thing, it will also considerably expand the scope of personalization, making it grow from the sole function of collecting personalized information to the compound function of providing personalized services. By leveraging large language models as general-purpose interface, the personalization systems may compile user requests into plans, calls the functions of external tools to execute the plans, and integrate the tools' outputs to complete the end-to-end personalization tasks. Today, large language models are still being developed, whereas the application in personalization is largely unexplored. Therefore, we consider it to be the right time to review the challenges in personalization and the opportunities to address them with LLMs. In particular, we dedicate this perspective paper to the discussion of the following aspects: the development and challenges for the existing personalization system, the newly emerged capabilities of large language models, and the potential ways of making use of large language models for personalization.

  • 12 authors
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Jul 30, 2023

OneSearch-V2: The Latent Reasoning Enhanced Self-distillation Generative Search Framework

Generative Retrieval (GR) has emerged as a promising paradigm for modern search systems. Compared to multi-stage cascaded architecture, it offers advantages such as end-to-end joint optimization and high computational efficiency. OneSearch, as a representative industrial-scale deployed generative search framework, has brought significant commercial and operational benefits. However, its inadequate understanding of complex queries, inefficient exploitation of latent user intents, and overfitting to narrow historical preferences have limited its further performance improvement. To address these challenges, we propose OneSearch-V2, a latent reasoning enhanced self-distillation generative search framework. It contains three key innovations: (1) a thought-augmented complex query understanding module, which enables deep query understanding and overcomes the shallow semantic matching limitations of direct inference; (2) a reasoning-internalized self-distillation training pipeline, which uncovers users' potential yet precise e-commerce intentions beyond log-fitting through implicit in-context learning; (3) a behavior preference alignment optimization system, which mitigates reward hacking arising from the single conversion metric, and addresses personal preference via direct user feedback. Extensive offline evaluations demonstrate OneSearch-V2's strong query recognition and user profiling capabilities. Online A/B tests further validate its business effectiveness, yielding +3.98\% item CTR, +3.05\% buyer conversion rate, and +2.11\% order volume. Manual evaluation further confirms gains in search experience quality, with +1.65\% in page good rate and +1.37\% in query-item relevance. More importantly, OneSearch-V2 effectively mitigates common search system issues such as information bubbles and long-tail sparsity, without incurring additional inference costs or serving latency.

  • 23 authors
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Mar 24

CardRewriter: Leveraging Knowledge Cards for Long-Tail Query Rewriting on Short-Video Platforms

Short-video platforms have rapidly become a new generation of information retrieval systems, where users formulate queries to access desired videos. However, user queries, especially long-tail ones, often suffer from spelling errors, incomplete phrasing, and ambiguous intent, resulting in mismatches between user expectations and retrieved results. While large language models (LLMs) have shown success in long-tail query rewriting within e-commerce, they struggle on short-video platforms, where proprietary content such as short videos, live streams, micro dramas, and user social networks falls outside their training distribution. To address this challenge, we introduce CardRewriter, an LLM-based framework that incorporates domain-specific knowledge to enhance long-tail query rewriting. For each query, our method aggregates multi-source knowledge relevant to the query and summarizes it into an informative and query-relevant knowledge card. This card then guides the LLM to better capture user intent and produce more effective query rewrites. We optimize CardRewriter using a two-stage training pipeline: supervised fine-tuning followed by group relative policy optimization, with a tailored reward system balancing query relevance and retrieval effectiveness. Offline experiments show that CardRewriter substantially improves rewriting quality for queries targeting proprietary content. Online A/B testing further confirms significant gains in long-view rate (LVR) and click-through rate (CTR), along with a notable reduction in initiative query reformulation rate (IQRR). Since September 2025, CardRewriter has been deployed on Kuaishou, one of China's largest short-video platforms, serving hundreds of millions of users daily.

  • 9 authors
·
Oct 11, 2025

Aligning Language Models from User Interactions

Multi-turn user interactions are among the most abundant data produced by language models, yet we lack effective methods to learn from them. While typically discarded, these interactions often contain useful information: follow-up user messages may indicate that a response was incorrect, failed to follow an instruction, or did not align with the user's preferences. Importantly, language models are already able to make use of this information in context. After observing a user's follow-up, the same model is often able to revise its behavior. We leverage this ability to propose a principled and scalable method for learning directly from user interactions through self-distillation. By conditioning the model on the user's follow-up message and comparing the resulting token distribution with the original policy, we obtain a target for updating the policy that captures how the model's behavior changes in hindsight. We then distill this hindsight distribution back into the current policy. Remarkably, we show that training on real-world user conversations from WildChat improves language models across standard alignment and instruction-following benchmarks, without regressing other capabilities. The same mechanism enables personalization, allowing models to continually adapt to individual users through interaction without explicit feedback. Our results demonstrate that raw user interactions that arise naturally during deployment enable alignment, personalization, and continual adaptation.

Generative Query Reformulation Using Ensemble Prompting, Document Fusion, and Relevance Feedback

Query Reformulation (QR) is a set of techniques used to transform a user's original search query to a text that better aligns with the user's intent and improves their search experience. Recently, zero-shot QR has been a promising approach due to its ability to exploit knowledge inherent in large language models. Inspired by the success of ensemble prompting strategies which have benefited other tasks, we investigate if they can improve query reformulation. In this context, we propose two ensemble-based prompting techniques, GenQREnsemble and GenQRFusion which leverage paraphrases of a zero-shot instruction to generate multiple sets of keywords to improve retrieval performance ultimately. We further introduce their post-retrieval variants to incorporate relevance feedback from a variety of sources, including an oracle simulating a human user and a "critic" LLM. We demonstrate that an ensemble of query reformulations can improve retrieval effectiveness by up to 18% on nDCG@10 in pre-retrieval settings and 9% on post-retrieval settings on multiple benchmarks, outperforming all previously reported SOTA results. We perform subsequent analyses to investigate the effects of feedback documents, incorporate domain-specific instructions, filter reformulations, and generate fluent reformulations that might be more beneficial to human searchers. Together, the techniques and the results presented in this paper establish a new state of the art in automated query reformulation for retrieval and suggest promising directions for future research.

  • 3 authors
·
May 27, 2024

Keyword-driven Retrieval-Augmented Large Language Models for Cold-start User Recommendations

Recent advancements in Large Language Models (LLMs) have shown significant potential in enhancing recommender systems. However, addressing the cold-start recommendation problem, where users lack historical data, remains a considerable challenge. In this paper, we introduce KALM4Rec (Keyword-driven Retrieval-Augmented Large Language Models for Cold-start User Recommendations), a novel framework specifically designed to tackle this problem by requiring only a few input keywords from users in a practical scenario of cold-start user restaurant recommendations. KALM4Rec operates in two main stages: candidates retrieval and LLM-based candidates re-ranking. In the first stage, keyword-driven retrieval models are used to identify potential candidates, addressing LLMs' limitations in processing extensive tokens and reducing the risk of generating misleading information. In the second stage, we employ LLMs with various prompting strategies, including zero-shot and few-shot techniques, to re-rank these candidates by integrating multiple examples directly into the LLM prompts. Our evaluation, using a Yelp restaurant dataset with user reviews from three English-speaking cities, shows that our proposed framework significantly improves recommendation quality. Specifically, the integration of in-context instructions with LLMs for re-ranking markedly enhances the performance of the cold-start user recommender system.

  • 4 authors
·
May 29, 2024

Session-level Normalization and Click-through Data Enhancement for Session-based Evaluation

Since a user usually has to issue a sequence of queries and examine multiple documents to resolve a complex information need in a search session, researchers have paid much attention to evaluating search systems at the session level rather than the single-query level. Most existing session-level metrics evaluate each query separately and then aggregate the query-level scores using a session-level weighting function. The assumptions behind these metrics are that all queries in the session should be involved, and their orders are fixed. However, if a search system could make the user satisfied with her first few queries, she may not need any subsequent queries. Besides, in most real-world search scenarios, due to a lack of explicit feedback from real users, we can only leverage some implicit feedback, such as users' clicks, as relevance labels for offline evaluation. Such implicit feedback might be different from the real relevance in a search session as some documents may be omitted in the previous query but identified in the later reformulations. To address the above issues, we make two assumptions about session-based evaluation, which explicitly describe an ideal session-search system and how to enhance click-through data in computing session-level evaluation metrics. Based on our assumptions, we design a session-level metric called Normalized U-Measure (NUM). NUM evaluates a session as a whole and utilizes an ideal session to normalize the result of the actual session. Besides, it infers session-level relevance labels based on implicit feedback. Experiments on two public datasets demonstrate the effectiveness of NUM by comparing it with existing session-based metrics in terms of correlation with user satisfaction and intuitiveness. We also conduct ablation studies to explore whether these assumptions hold.

  • 3 authors
·
Jan 22, 2024

FairRec: Fairness-aware News Recommendation with Decomposed Adversarial Learning

News recommendation is important for online news services. Existing news recommendation models are usually learned from users' news click behaviors. Usually the behaviors of users with the same sensitive attributes (e.g., genders) have similar patterns and news recommendation models can easily capture these patterns. It may lead to some biases related to sensitive user attributes in the recommendation results, e.g., always recommending sports news to male users, which is unfair since users may not receive diverse news information. In this paper, we propose a fairness-aware news recommendation approach with decomposed adversarial learning and orthogonality regularization, which can alleviate unfairness in news recommendation brought by the biases of sensitive user attributes. In our approach, we propose to decompose the user interest model into two components. One component aims to learn a bias-aware user embedding that captures the bias information on sensitive user attributes, and the other aims to learn a bias-free user embedding that only encodes attribute-independent user interest information for fairness-aware news recommendation. In addition, we propose to apply an attribute prediction task to the bias-aware user embedding to enhance its ability on bias modeling, and we apply adversarial learning to the bias-free user embedding to remove the bias information from it. Moreover, we propose an orthogonality regularization method to encourage the bias-free user embeddings to be orthogonal to the bias-aware one to better distinguish the bias-free user embedding from the bias-aware one. For fairness-aware news ranking, we only use the bias-free user embedding. Extensive experiments on benchmark dataset show that our approach can effectively improve fairness in news recommendation with minor performance loss.

  • 5 authors
·
Jun 30, 2020